First look at Minnesota Vikings’ new US Bank Stadium

As part of our new STADIUM TECH REPORT for Q2 2016, Mobile Sports Report was allowed inside the still-under-construction US Bank Stadium in Minneapolis, the new home of the NFL’s Minnesota Vikings. What follows here are some of the “sneak peek” photos we’re allowed to share with you in advance of our full report coming later this summer. For a more picturesque version of these photos, DOWNLOAD THE REPORT from our site!

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Sunset shot of the “viking ship” stadium showing its proximity to downtown. Credit, all photos: Paul Kapustka, MSR

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The other side of the stadium, where you can see the glass walls and the “viking ship” video board.

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Inside on the main concourse — three concourses will have full 360 degree views of the field.

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US Bank Stadium is using railing-mounted Wi-Fi APs to bring connectivity to the bowl — enclosure designed by Wi-Fi deployer AmpThink.

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Wi-Fi enclosures do a good job of blending in with the purple-and-silver seating.

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Yours truly with a selfie from the field-level suites. DOWNLOAD THE REPORT for more pictures!

New Report: US Bank Stadium sneak peek, Wi-Fi analytics and more!

DOC12Our newest STADIUM TECH REPORT features a look inside the Minnesota Vikings’ new home, US Bank Stadium, with a sneak peek photo essay ahead of the venue’s August opening dates. Also included in our latest issue is a feature on Wi-Fi analytics, as well as in-depth profiles of technology deployments at the St. Louis Cardinals’ Busch Stadium, and the Buffalo Bills’ Ralph Wilson Stadium.

Our Q2 issue for 2016 also has a big focus on DAS deployments, specifically at two venues with extra-large attendance issues — namely, the Kentucky Derby and the Daytona 500. You can get all this analysis and reporting by simply downloading a free copy of the report!

From its architecturally striking exterior to its sunny glass-walled interior, US Bank Stadium looks like a jewel for downtown Minneapolis. While we’ll have a full report on the technology inside a bit later this summer, you can feast your eyes on what we saw during a hard-hat tour of the stadium in early June.

On the Wi-Fi analytics side, you can hear from several leaders in stadium Wi-Fi implementations about how they are using data from their networks to improve the fan experience while also finding new ways to boost their own stadium businesses. Our profiles of Busch Stadium, Ralph Wilson Stadium and a bonus profile of the Los Angeles Coliseum all provide in-depth coverage of the unique challenges each one of these venues faces when it comes to technology deployments. And our DAS-focused coverage of deployments at Churchill Downs and Daytona International Speedway illustrate how expanded cellular coverage can provide enough connectivity when Wi-Fi isn’t an economic option. DOWNLOAD YOUR COPY of the report today and get this knowledge inside your head!

AmpThink brings Wi-Fi to Mall of America: So far, 486 TB of data used by 320K unique clients

Bloomington, Minn.-based Mall of America. Photos: Mall of America Instagram page.

Bloomington, Minn.-based Mall of America. Photos: Mall of America Instagram page.

Lately the sports stadium technology business has seen some big wireless-usage events, like Super Bowl 50, WrestleMania 32 and the Kentucky Derby, where fans keep setting records with terabytes of wireless use. We know it’s not a stadium, but now that we have some stats from the new Wi-Fi network AmpThink installed at the Mall of America, prepare yourself for a new level of consumption: How does 486 TB of traffic used by 319,995 unique clients over 793,750 total wireless sessions grab you?

Granted, not all this traffic happened in a single day during a single event (it’s the total since the network went live just before Thanksgiving in 2015) but still — we’ve always said that the large-crowd connectivity problems seen in stadiums would likely be replicated in many other large public venues like convention centers, casinos and malls — and now, thanks to AmpThink, we have some proof.

We haven’t yet visited the Bloomington, Minn.-based Mall of America, which calls itself the Nation’s Largest Mall even though according to Wikipedia it is the second-largest shopping mall in the country behind the King of Prussia Mall outside Philadelphia. (If there’s a mall-size expert out there, please let us know the stats.) Bottom line: Mall of America is huge, as it has an in-mall amusement park and the multiple levels of indoor shopping, which seem to make sense in Minnesota, where it can get brutally cold in wintertime and hot in the summer. It also seems to make sense that people will increasingly want Internet connectivity while shopping, for both economical reasons (how many of you have searched the price of something on your phone while at the mall?) as well as standard reasons while at a large public venue like help getting around, finding things like parking, restaurants and friends.

Old Met Stadium site gets new Wi-Fi… and Cisco StadiumVision

So on the site of the old Metropolitan Stadium in the Twin Cities, there’s now a Cisco-based Wi-Fi network which, if the stats mentioned above are any proof, is quite popular with shoppers. According to AmpThink, the network covering the mall’s 5.6 million square feet of space uses more than 600 Wi-Fi access points in addition to 236,600 feet of CAT6 cable, and 7,920 feet of fiber optic cable. Though we’re guessing that a mall may have infrastructure that allows for easier deployment of antennas, and not as much interference issues as a bowl-shaped stadium, apparently there was some new thinking necessary to cover the multiple mall levels with connectivity.

Minnesota Vikings cheer team tryouts at the mall.

Minnesota Vikings cheer team tryouts at the mall.

“The Wi-Fi network we built for the Mall is not just big, but complex,” said Bill Anderson, President of AmpThink, in a prepared statement. “Our Radio Frequency engineers were challenged to develop new methods to calibrate frequencies in order to optimize performance for shoppers as they move in a massive space that has four distinct shopping levels and a large administrative level.”

And again — while it’s not a stadium the mall is taking advantage of technologies honed in the crucible of stadium use, including Cisco’s StadiumVision system for digital displays, which in a mall situation most likely has multiple uses for its ability to have centralized control of content being pushed out to the TV-like displays throughout the facility. AmpThink also said its management of the network includes use of Cisco’s Connected Mobile Experiences (CMX) to enable the mall to use things like device location data for customer engagement and analytic insights, such as the stat that mall guests who use the Wi-Fi network are staying for an average of 3.5 hours per visit to the mall.

With 40 million annual guests, we can’t wait to see the year-long Wi-Fi stats when they are totaled up. For now, it seems like the mall is happy with its choice of technology deployers:

“AmpThink has been a key partner in facilitating the connected experience for our guests at Mall of America”, said Jill Renslow, SVP of Marketing and Business Development at Mall of America, in a prepared statement. “Their industry experience and relationships were instrumental for our Wi-Fi installation, and we look forward to additional growth in innovation and a continued partnership with their team.”

Any other big malls out there with new Wi-Fi installs? Let us know!

UPDATE: Thanks to Andrew vonNagy of Revolution Wi-Fi LLC for the MoA Wi-Fi pictures below!

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Wi-Fi consolidation continues: Brocade buys Ruckus for $1.2 B

Screen Shot 2016-04-04 at 11.08.16 AMFollowing last year’s $3 billion purchase of Aruba Networks by Hewlett Packard, the Wi-Fi gear industry consolidation continued today with the announcement of Brocade buying Ruckus Wireless for $1.2 billion.

For the stadium-networking industry, the news may mean that Ruckus gear may find its way into more potential deals, thanks to the deeper pockets and integration possibilities brought to the table by Brocade, which competes in the back-end network gear market against companies like Cisco. Though it’s not known to have scored many stadium deals, Brocade is the back-end network supplier for Levi’s Stadium, which is a close-by neighbor to Brocade’s San Jose headquarters. It is also part of the network gear being used at the new Golden 1 Center in Sacramento, where Ruckus will provide the Wi-Fi gear, perhaps a deal where the purchase relationship got started.

Ruckus, which had come close but lost two high-profile Wi-Fi deals (for the San Jose Earthquakes’ new stadium, and for the Wi-Fi network at NRG Stadium in Houston), had said publicly that it did not participate in “pay for play” deals, where a gear manufacturer might provide discounts or payments for stadiums to use their equipment. Ruckus has won some other high-profile stadium deals recently, including at Angels Stadium in Anaheim.

Minnesota Vikings pick VenueNext for U.S. Bank Stadium app

Outside view of U.S. Bank Stadium in Minneapolis. Photo: USBankStadium.com.

Outside view of U.S. Bank Stadium in Minneapolis. Photo: USBankStadium.com.

Stadium app developer VenueNext has scored another NFL client, as the Minnesota Vikings announced today that they would use VenueNext technology in the app for the yet-to-open U.S. Bank Stadium.

According to VenueNext and the Vikings, the U.S. Bank Stadium app will support many of the same unique game-day features found in the app VenueNext built for the San Francisco 49ers’ Levi’s Stadium, including beacon-based wayfinding, the ability to order food and drinks via the app for express pickup, digital ticketing and game-day upgrade availability, as well as “robust” video content and a loyalty program tied to game-day activity. One feature at Levi’s Stadium, the ability to have food and drink delivered to fans in their seats, is “still being explored” by the Vikings, according to VenueNext.

Due to open this summer ahead of the 2016 NFL season, U.S. Bank Stadium is slated to host Super Bowl LII on Feb. 4, 2018. A Wi-Fi network with approximately 1,300 Cisco access points will supply wireless connectivity to the 66,200-seat venue, along with a neutral-host DAS built by Verizon Wireless. Aruba is supplying the 2,000 beacons being used inside the venue, and overall network operations will be run by CenturyLink, which will oversee deployment of some 2,000 digital TV displays inside the stadium.

Screenshot of U.S. Bank Vikings app in development. Image: VenueNext

Screenshot of U.S. Bank Vikings app in development. Image: VenueNext

According to VenueNext, app development partners will include Ticketmaster, Aramark for food, point-of-sale solution Appetize, seat upgrade technology from Experience, fan loyalty programs from Skidata and content app developer Adept. The Vikings are the third NFL team to choose VenueNext technology, behind the Niners and the Dallas Cowboys. VenueNext also has built a stadium app for the NBA’s Orlando Magic.

“We look forward to launching this new, dynamically-upgraded app that not only will give all Vikings fans a better experience when consuming team content on their mobile devices but also will allow seamless access to the numerous amenities at U.S. Bank Stadium,” said Vikings Owner/President Mark Wilf in a prepared statement. “Our goals are always to provide the best game day experience possible and to continue developing deeper engagement with all Vikings fans, and the VenueNext technology will help achieve both.”

“We’re excited to extend our reach in the NFL through this collaboration with the Vikings,” said John Paul, CEO & Founder of VenueNext, also in a prepared statement. “We want to become the standard for bringing Silicon Valley innovation to fan experiences, and implementing in a state-of-the-art development like U.S. Bank Stadium brings us closer to that goal.”

Interior look at U.S. Bank Stadium. Photo: USBankStadium.com

Interior look at U.S. Bank Stadium. Photo: USBankStadium.com

Betting the Under (Part 2): Putting Wi-Fi antennas under seats is the hot new trend in stadium wireless networks

Under-seat Wi-Fi AP at Levi's Stadium. Photo: Paul Kapustka, MSR (click on any photo for a larger image)

Under-seat Wi-Fi AP at Levi’s Stadium. Photo: Paul Kapustka, MSR (click on any photo for a larger image)

Part 2 of this story picks up with the decision to put Wi-Fi APs under seats at Levi’s Stadium. If you missed it, here is the link to Part 1.

According to Chuck Lukaszewski, now vice president of wireless strategy and standards at Hewlett Packard Enterprise (formerly very high density architect in the CTO Office of Aruba Networks), Aruba had been testing under-seat AP designs since around 2010, “in one form or another.” There were some initial tests of under-seat AP deployments at Turner Field in Atlanta and at American Airlines Arena in Dallas, but nothing on the scale of AT&T Park’s 2013 deployment, or on the scale Aruba planned to have at Levi’s Stadium when it opened in 2014.

Some of the first under-seat Wi-Fi deployments in other arenas were actually deployed completely under the stands, Lukaszewski said, with signals shooting up through the concrete. Though he said “you could get reasonably good throughput through concrete,” especially for 2.4 GHz frequencies, installing antennas above the concrete was “considerably better,” Lukaszewski said.

Curiously, one of the biggest problems in stadium Wi-Fi deployment — especially for those heavy on overhead antenna use — is negotiating interference between antennas; sometimes, clients can “see” antennas and APs that are across the stadium, and will try to connect to those instead of the AP closest to them, a problem that leads to inefficient bandwidth use. Interference also means you can’t place APs too closely together, making it somewhat of an art to find ways to increase coverage without increasing interference.

Dan Williams, former VP of technology for the San Francisco 49ers, talking networking at Levi's Stadium. Photo: Paul Kapustka, MSR

Dan Williams, former VP of technology for the San Francisco 49ers, talking networking at Levi’s Stadium. Photo: Paul Kapustka, MSR

What Aruba found in its testing, Lukaszewski said, was that under-seat Wi-Fi AP deployments could be far more dense than overhead-centric designs, mainly because the human bodies in the seats would provide beneficial “blocking” of signals, allowing network designers to place APs more closely together, and to be able to re-use the same Wi-Fi channels in more antennas.

“If you can use human bodies to contain signals, you can have much smaller cells,” Lukaszewski said. Under-seat deployments, he said, “allows us to re-use the same channel less than 100 yards away.”

With more channels available for each AP, the difference in the metric Lukaszewski calls “megabytes per fan” can be “profound” for an under-seat design versus an overhead design, he said.

“We do see trends [in stadium network data] of under-seat being able to deliver well over 100 MB per fan per event, while overhead designs [deliver] significantly under 100 MB per fan per event,” said Lukaszewski.

Dan Williams, the former vice president of technology for the San Francisco 49ers, said he and Lukaszewski were in agreement that under-seat was the best method to deploy at Levi’s Stadium.

Kyle Field at Texas A&M. White spots in stands are under-seat AP locations. Photo: Paul Kapustka, MSR

Kyle Field at Texas A&M. White spots in stands are under-seat AP locations. Photo: Paul Kapustka, MSR

“I just did not believe in overhead,” said Williams, who said he brainstormed with Aruba’s Lukaszewski on the under-seat idea, which they both brought to the Wi-Fi design at Levi’s. By using under-seat APs, Williams said, the Levi’s Stadium design looked to provide “cones [of bandwidth] around the audience, immersing [fans] in a signal.”

After beating the previous year’s Super Bowl Wi-Fi total at its NFL regular-season opener in 2014, Levi’s Stadium’s Wi-Fi network more than passed its biggest test ever this year, carrying a record 10.1 terabytes of Wi-Fi data during Super Bowl 50. Those numbers are proof of Lukaszewski’s claim: “By far, under seat is better.”

New deployments trending to under-seat

Editor’s note: This excerpt is from our latest STADIUM TECH REPORT, our long-form PDF publication that combines in-depth stadium tech reports with news and analysis of the hottest topics in the world of stadium and large public venue tech deployments. Enjoy this PART 1 of our lead feature, or DOWNLOAD THE REPORT and read the whole story right now!

Even though under-seat deployments can be considerably more expensive, especially in a retrofit situation where deployment requires coring through concrete, many stadiums are now seeming to agree with another Lukaszewski claim, that “the return absolutely justifies the investment.”

At AT&T Stadium in Arlington, Texas, the Cowboys quicked followed their sister park’s lead and installed under-seat APs in force ahead of that venue’s hosting of the inaugural College Football Playoff championship game in January of 2015. John Winborn, chief information officer for the Dallas Cowboys Football Club, said the team worked with AT&T’s “Foundry” innovation centers to produce a smaller, sleeker under-seat AP enclosure that fit well with the stadium’s commitment to aesthetics.

Back on the baseball side, the Giants now have 1,628 Wi-Fi APs in their park, with the vast majority of them under-seat, in all three decks of seating. And the Giants’ main rival to the south, the Los Angeles Dodgers, also used under-seat APs in a recent Wi-Fi upgrade.

Close-up of conduit running to under-seat AP at Kyle Field. Photo: Paul Kapustka, MSR

Close-up of conduit running to under-seat AP at Kyle Field. Photo: Paul Kapustka, MSR

And if Levi’s Stadium led the way for under-seat Wi-Fi, the new mainly under-seat network at the refurbished Kyle Field at Texas A&M might be the QED on the debate, with ultra-fast network speeds and big data-consumption numbers (including 5.7 TB of Wi-Fi at a game versus Alabama) adding measureable momentum to the under-seat trend. Bill Anderson, CEO of Wi-Fi deployment strategy firm AmpThink, said he was an early disbeliever in under-seat Wi-Fi — until he saw the numbers.

“At first we mocked it, made fun of it,” said Anderson, whose firm has been called in to produce Wi-Fi network designs for several recent Super Bowls, as well as for the Kyle Field design. But when Aruba showed AmpThink the data from under-seat tests and deployments, “that was the ‘a-ha’ moment for us,” Anderson said.

Working with Aruba at Kyle Field, AmpThink was able to collect its own data, which convinced Anderson that under-seat was the way to go if you wanted dense, high-performing networks.

“The really important thing is to get APs closer to the people,” said Anderson. “That’s the future.”

Anderson said some doubters may remain, especially those who try to mix a small amount of under-seat APs with existing overhead deployments, a recipe for lowered success due to the potential interference issues. At Texas A&M, Anderson said AmpThink was able to build a design with far less interference and much greater density than an overhead solution, producing numbers that people have to pay attention to.

“We only know what we’ve observed, but we’re evangelistic supporters” of under-seat designs, Anderson said. “If someone says to you under-seat is hocus-pocus, they’re not looking at the data.”

Not for everyone, but more are trying under-seat

Though proponents of under-seat Wi-Fi all agree on its ability to deliver denser, faster networks, they all also agree that under-seat can be considerably more costly than overhead Wi-Fi, especially in a retrofit situation.

In addition to having to core through concrete seating areas to get conduit to the under-seat APs, the devices themselves need to be sealed, to guard them from weather, drink spills, and the power-washing equipment employed by most stadiums to clean seating areas.

Aruba’s Lukaszewski also noted that under-seat deployments generally use more linear feet of cabling to connect the APs than overhead, which also drives up the cost. Then since under-seat designs tend to use more APs, that also means a higher budget to cover a higher number of devices.

A row shot of the under-seat APs at AT&T Stadium. Photo: Dallas Cowboys

A row shot of the under-seat APs at AT&T Stadium. Photo: Dallas Cowboys

For some stadiums, the construction materials used prohibit the under-seat option from even being tried. At the Green Bay Packers’ legendary Lambeau Field, a late-1950s construction design that used lots of concrete and rebar — as well as part of the stadium’s bottom sitting directly in the ground — meant that under-seat Wi-Fi wasn’t an option, according to Wayne Wichlacz, director of information technology for the Packers.

Other stadiums, like the University of Nebraska’s Memorial Stadium, don’t have enough space between the stadium’s bleacher seats and the floor for under-seat APs to be safely installed. And many schools or teams simply don’t have big IT budgets like the $20-million-plus available to Texas A&M that allowed the Kyle Field design to seek the best result possible.

But many of the new stadiums under construction, as well as existing venues that are planning for new best-of-breed networks, have already committed to under-seat Wi-Fi designs, including the Sacramento Kings’ Golden 1 Center, where Ruckus Wireless will implement its first under-seat stadium Wi-Fi network.

Steve Martin, senior vice president and general manager at Ruckus, said the Golden 1 Center design, planned to be the most dense anywhere, will “primarily be underseat,” a choice he said “helps in a lot of ways.”

Foremost is the performance, something Martin said Ruckus has been testing at the Kings’ current home, the Sleep Train Arena. “It [under seat] does give you the isolation for frequency re-use,” he said.

The under-seat design also makes sense in Golden 1 Center since the stadium’s overall design is very open, with lots of glass walls and unobstructed views.

And under-seat deployment is even making inroads into the distributed antenna system (DAS) world, with Verizon Wireless implementing more than 50 under-seat DAS antennas at Levi’s Stadium prior to Super Bowl 50. Mainly installed to cover the bottom-of-the-bowl rows, the under-seat APs helped Verizon manage a record day for DAS traffic, with 7 TB reported on its in-stadium cellular network during the game.

“To get a quality signal, we had to go under seat,” said Brian Mecum, vice president, network, for Verizon Wireless, who said that in that area of the stadium, under seat was the only way to get a quality signal close to the subscriber’s phone. Verizon, he said, helped design the under-seat DAS antenna, and is looking to deploy it in other stadiums soon.

“It’s the first of more,” he said.

END PART 2… HERE IS THE LINK TO PART 1… TO READ THE WHOLE STORY NOW, DOWNLOAD OUR REPORT!