Will mobile SportsCenter become the go-to stadium app for fans?

New version of ESPN SportsCenter app

New version of SportsCenter app

Now that ESPN’s mobile viewership has overtaken web readers, the worldwide leader in sports is ready to put its most iconic brand — SportsCenter — onto its main highlights mobile app. Our question: Can that app now become the go-to app for fans in stadiums who want to track activities at games they’re not at?

With today’s news that the old “ScoreCenter” app is now being called simply “SportsCenter,” ESPN seems to be going all in with its mobile strategy, which was already aggressive in the past. The main holdout was the ScoreCenter app, which while it conveyed a lot of information (mainly scores and headline links) the very fact that it was called something other than SportsCenter — the name for the network’s mainstay highlights show — seemed to signify that ScoreCenter wasn’t a full and complete offering.

Ryan Spoon, ESPN’s SVP for digital media, was part of a panel I moderated last week at the Open Mobile Summit, where he told attendees that this fall, for the first time, ESPN’s mobile traffic surpassed web traffic, a trend we’ve seen happen for other sports properties. In an interview with GigaOM Spoon said the new SportsCenter app is meant to be “a very strong relative of the TV show,” and our initial download shows a stream of tweets from ESPN personalities along with the kind of news updates you might get while watching an episode of SportsCenter on TV.

Old 'ScoreCenter' app scores page view

Old ‘ScoreCenter’ app scores page

What will be interesting to see is if the mobile version of SportsCenter can become the go-to app for fans sitting in stadiums, since it’s a good guarantee that most of them go home and watch SportsCenter after the game, or on any other day in their life. With fantasy football fans and regular fans who just want to keep abreast of other games and other sports, SportsCenter is usually the starting place for highlights and news.

The real challenge as I see it in the stadium-fan space will be whether or not ESPN is able to provide real-time or at least close to real time replays and highlights, or whether teams and leagues will keep those away from mobile versions of SportsCenter so that their own apps have more pull. One of my biggest beefs with ESPN and online video is that it often puts videos of ESPN commentary inside stories instead of highlight videos, with misleading or unclear labeling that sometimes forces you to watch way more of Lou Holtz babbling than you ever wanted to. But if ESPN can deliver timely highlights to its app the same way it gets them on SportsCenter, other stadium apps might never be able to catch up.

Old ScoreCenter headlines page.

Old ScoreCenter headlines page.

New 'Now' page with Twitter feeds

New ‘Now’ page with Twitter feeds

Better TV info should help with college games

Better TV info should help with college games

Friday Grab Bag: A look back at ABA, Sculley returning to High Tech?

If you fondly remember red, white and blue basketballs then this is probably great news for you — ESPN Films is going to explore the history of the American Basketball Association in its latest 30 for 30 documentaries.

One of the few leagues that, at least semi-successfully, challenged an incumbent one, the ABA ran from 1967 until it merged with the NBA in 1976. It helped bring a new degree of flash into the NBA with freewheeling players such as Julius Irving.

Android KitKat and Nexus 5 here
The next generation of the Android operating system, code named KitKat and the Nexus 5 smartphone that is the first device to run the new OS are here this week.

CNN Tech has a nice roundup, and points out that LG will be making the phone that is expected to have a 4.95-inch display with 1920 x 1080 resolution and have the latest generation of Gorilla Glass 3 for the front cover. Expect to see a new generation of tablets and phones with the OS in the coming months.

Few tablets have paid cellular
When you look at the price for a tablet you often see two figures: one that lists the Wi-Fi only cost and one for having 3G or 4 LTE cellular as well, which is often at least $100 more. A recent study from theConsumer Electronics Association shows that few use cellular.

The survey found that only 29% of tablet owners buy cellular enabled tablets and of these only 49% buy a data plan. Of those who buy it is almost split evenly between those that buy a separate plan for the tablet and for those who bundle.

CEA to debut WristRevolution at 2014 International CES
With Samsung, Sony, Google and a host of others now chasing the ‘wearable tech’ space the International Consumer Electronics Show will have a section that is devoted to products and technologies coming out for this market segment.

In the past products that perform some of these functions such as health monitors/wrist watches would be found across the huge show floors but now they will be gathered into a single area so that both hardware and software developments can be easily tracked.

First ticket for wearing Google Glass?
Speaking of wearable technology it is being reported that a California driver was ticketed for wearing Google Glass while driving. The officer cited a law that starts with “person shall not drive a motor vehicle if a television receiver, a video monitor, or a television or video screen, or any other similar means of visually displaying…” They were also speeding.

John Sculley to buy BlackBerry?
Former Apple and Pepsi CEO John Sculley is now being rumored to be in the running to buy the beleaguered smart deceive manufacturer BlackBerry, according to a report carried in the IT Wire, originally from the Globe and Mail.

Sculley is probably best known for pushing out Steve Jobs, one of Apple’s founders and the man that recruited him for the job while at Apple. He has been active in high tech since leaving Apple and is said to be working to bring a group of investors together to buy BlackBerry.

Pro surfing league brings ESPN, YouTube and Facebook on board for event broadcasts

surf

We have been touting YouTube as an alternative sports channel basically since the inception of this site and it looks like it has taken another major step forward in that direction as part of a deal that includes the Association of Professional Surfers (ASP), ESPN and Facebook.

The 3-year deal will start next year and calls for ESPN to recap 26 ASP events in a series of 11 broadcasts, while the ASP YouTube Channel will show all 26 events live for surfing fans. Facebook will serve as the primary social-platform partner, with the important goal of seeking to drive fan engagement via both broadcasts and connecting fans to the athletes themselves.

A look at the role that YouTube plays shows how its importance is growing. Over the course of the season next year it will broadcast, along with a new ASP website, over 3,000-plus hours of exclusive programming, including 26 live-streamed events across the men’s ASP World Championship Tour (WCT), the women’s ASP WCT and the ASP Big Wave World Tour (BWWT).

The three way partnership also shows the growing impact that social media players are having on the broadcast industry. A recent deal between the NFL and Twitter is another example of how the two areas are starting to find common ground for growth. Major League Baseball has also been very active with social media partners including with Instagram where fans can tag photos of themselves at games.

These types of deals are good for both broadcasters and fans. There is obviously too much surfing coverage for just ESPN, with its already full plate, to handle. By partnering with someone such as YouTube, fans win by not getting shut out of viewing most of the events live and the two broadcast partners both help grow the interest in the sport. The ASP claims that it has 120 million fans worldwide.

The ASP deal for ESPN only holds for its U.S. broadcasts and the surfing association said that it is looking for related deals to bring the sports to the airwaves around the globe.

Friday Grab Bag: Top Sports Twitters, No one wants NASCAR

Sports humor site Deadspin breaks down the top sports Twitter accounts with a short synopsis of each, most of them dead on and pretty funny, using actual tweets from each account to highlight, sort of, what the person stands for.

The piece does not spare many, with pretty much an impressive list of people and put downs. It should be noted that Deadspin only included 73 sites in its Top 100 list.

Instagram a threat to hockey reporters?
Sports reporters who cover the Philadelphia Flyers are all up in arms over the team’s decision to use Instagram as the avenue by which it announced who would be its starting goalie. The best part is how the reporters, some of the most old school in the nation, responded.

That would be via their smartphones and through their Twitter accounts of course. Nothing can show your disgust over someone using the latest technology than by also using it to complain about that use.

Aereo coming to Android
The TV over Internet developer Aereo said that it will soon be delivering to the Android operating system. It already has a version of the iPhone but said that the Android took much longer because of the huge number of customized versions of the OS.

Aereo is currently locked into a lawsuit with TV broadcasters over its rights to rebroadcast their products and they are trying to fast track the suit to the US Supreme Court to prevent the rapid expansion of the company,

iPhone 6 to reported to have 4.8-inch screen
Cnet is reporting that a Jefferies analyst is predicting that the next generation iPhone, expected in sometime in 2014, will have a 4.8-inch screen. The current screens on the just released iPhone 5s is 4 inches.

Jefferies analyst Peter Misek made his prediction after meeting with Apple suppliers in Asia. Currently Apple is behind the curve in screen size, with an estimated 50% of other smartphones that shipped last quarter having screens larger than 4 inches.

ESPN & Turner fleeing NASCAR
It has been reported elsewhere that NASCAR’s viewing numbers have been declining for the last several years but has it really come to this? The Sports Business Daily is reporting that both Turner Sports and ESPN are looking to exit their respective broadcast deals with the sport early.

The idea was to turn responsibility for the telecasts over to Fox Sports a year early, since Fox will be the new broadcaster for NASCAR in the future. NASCAR turned down the idea according to The SBD.

Motorola to one-up Samsung in large format smartphones

According to Cnet there is the possibility that the next generation smartphone from Motorola will feature a 6.3-inch display, placing its own stake in the ground in the rapidly growing phablet market segment.

The space, pioneered by Samsung and its Galaxy Note lineup, has seen a number of additional players enter the market such as Sony while others such as Microsoft have hinted at the possibility. Apple appears to be the lone holdout on the large screen segment among the major players.

Friday Grab Bag: Fenway Boots, Fox vs. ESPN

Nokia is starting to sound like a punch line from a Monty Python movie “I’m not dead yet.” While many have given up on the company it is still churning out products and is expected to unveil its first tablet later this month.

According to Yahoo a Nokia tablet has passed FCC approval and the company, soon to be owned my Microsoft, plans to show a tablet that will run a version of Microsoft’s Windows 8 operating system at an event in Abu Dhabi.

The difference between ESPN and Fox Sports Live
The good folks at the Sports Business Daily have broken down the difference between the two sports broadcasters, looking at how each o them present the biggest sporting events of the day, using last Monday night as the benchmark.

Not surprisingly ESPN led off with the NFL Monday night game that it had just concluded broadcasting while Fox focused on the MLB playoffs. As usual ESPN pretty much ignored hockey.

L.L. Bean makes Fenway Park boots
LL Bean now has something that only a die hard Red Sox fan could want, boots that are made, in part, from the tarp that was used to cover the field at Fenway Park during the 2012 season. 100 pairs are expected to be produced.

However the made to order boots are not available on a first come/first serve basis. The company is having fans visit Facebook/LL Bean site and share their favorite moments for a chance to win with 50 selected at random. There are additional avenues a fan can enter, to be announced at a later date.

Nike sets date for NikeFuel Forum
If you are an athlete, or maybe not one, but use the NikeFuel band to track you exercise and caloric output you will be happy to know that the company will be hosting an event in New York City that will discuss how it sees the digital world and physical activity merging.

This market, slow to emerge over the last few years has really jump-started with the news of wearable appliances such as Samsung’s Galaxy Gear and rumored other smartwatches as well as the Google Glass and rival efforts. It will be interesting to see how the company plans to compete going forward.

McAfee to deliver device that thwarts NSA?
Antivirus developer John McAfee has a new target in sight, preventing the NSA or any agency from snooping on your online activities. He has developed a product that he calls “Decentral” to do this.

The small device can be used with smartphones and other mobile devices to create a type of mobile network that cannot be penetrated by government surveillance. He said it will cost around $100.

New iPad to outsell last edition?

With Apple’s newest iPads expected to be unveiled in the near future analysts are back predicting how sales will be and KGI is saying that the new iPad 5 will far out pace the new iPad Minis, at least initially.

Market research firm KGI has said that it expects about 10 million iPad 5s sold in the fourth quarter compared to 2 million Minis. There has been a great deal of speculation that the Mini production is slow getting going and that supplies will be limited.

NFL signs promoted tweet deal with Twitter

tweet

In a deal that will likely make its rivals sit up and notice Twitter has signed a deal with the NFL that will feature hosted Tweets that include embedded video, highlights and analysis from NFL games and programs.

The NFL will create a dedicated team to produce content for Twitter not just on game days but seven days a week including in-game video from the Thursday Night games and will feature reports and video from all of a week’s games after they have aired, regardless of which network is showing the game.

The deal’s timing is interesting as it comes just before the expected IPO for Twitter, which was already top of mind for investors prior to this news.

nfllol

The deal is interesting for a number of reasons. Twitter already has a partner that has an Amplify deal in Verizon, but apparently that only pertains to the Super Bowl. ESPN is also a partner, but it cannot broadcast NFL video in its tweets, even from its NFL broadcasts, according to The Wall Street Journal.

The agreement is part of Twitter’s Amplify service that enables broadcasters to show video clips and other programming, and ads, which is synchronized with programs that are currently airing, giving users a second screen experience that shows content that might not be available on the broadcast. The two share ad revenue that is generated from the tweets.

You may not be familiar with the Amplify service by name but if you watch sports, or other outlets for that matter, you have most likely witnessed it in action. Twitter already has deals with a number of major players including Turner Sports, the NCAA, ESPN, BBC America, Fox and the Weather Channel.

Hopefully this is a trend that other sports leagues will follow so that when fans are not in front of their screens that can still get more than just a taunting text message from their friends about the state of their favorite team.

(Editor’s note: Interestingly, the video doesn’t work in embedded tweets but redirects you to a Twitter page. Sample video tweet below. Follow @NFL for sponsored video tweets.)