NBA suspends season after Jazz’s Gobert tests positive for coronavirus

In yet another of seemingly endless unprecedented moments in sports Wednesday, the NBA postponed a game about to start and then announced it was suspending the entire season after a Utah Jazz player tested positive for coronavirus. Here’s the entire explanation on the NBA website:

NEW YORK — The NBA announced that a player on the Utah Jazz has preliminarily tested positive for COVID-19. The test result was reported shortly prior to the tip-off of Wednesday’s game between the Jazz and Oklahoma City Thunder at Chesapeake Energy Arena. At that time, Wednesday’s game was canceled. The affected player was not in the arena.

The NBA is suspending game play following the conclusion of Wednesday’s schedule of games until further notice. The NBA will use this hiatus to determine next steps for moving forward in regard to the coronavirus pandemic.

The announcement was made after players had already been introduced at a game between the Jazz and the Oklahoma City Thunder in Oklahoma City. From the Washington Post report:

Members of both the Thunder and Jazz went through warm-ups and starting lineup introductions at the Chesapeake Energy Arena in Oklahoma City before the three game officials huddled shortly before tip-off. After a brief conversation, the officials sent both teams back to their locker rooms. During the delay, which lasted approximately 35 minutes, the Thunder proceeded with their halftime entertainment. Finally, the Thunder’s public address announcer informed fans that the game would be postponed.

According to the Washington Post story, The Athletic broke the news that the positive test was Gobert:

Later Wednesday night, the Sacramento Kings game was also canceled:

Update: NCAA cancels Final Four

UPDATE, March 12: The tournaments have been canceled>

In a decision that came to be somewhat inevitable, the NCAA on Wednesday announced that due to concerns about the coronavirus, all its championship events, including the men’s and women’s division 1 basketball tournaments, would be held “with only essential staff and limited family attendance,” meaning that regular fans would not be allowed in the venues.

Though many sports teams are being dragged grudgingly into such bans, the overwhelming advice from medical experts in the past few days has been that “non-essential” large public gatherings like sports events should be canceled or closed to fans, to help combat the spread of the disease. As reports of new cases of Covid-19, the disease caused by the coronavirus, continue to expand, many cities, states and other governing bodies are already taking matters into their own hands and prohibiting any large-crowd events.

What remains to be seen with other sports, especially professional leagues like the NBA, NHL and Major League Baseball, is whether games will be canceled, moved, or played in place without fans. Also not yet known is whether the NCAA will move its Final Four games from the large arenas where they are scheduled to be played (the men’s Final Four is supposed to take place in Mercedes-Benz Stadium in Atlanta, with capacity for more than 70,000 fans) to smaller arenas. In an tweet from an AP reporter, apparently the NCAA is already considering such moves:

Here’s the full Covid-19 statement from NCAA president Mark Emmert:

NCAA mum on coronavirus tourney plans while two conferences close doors to fans

The NCAA has yet to commit to any measures to exclude fans or cancel games for its upcoming men’s and women’s basketball tournaments, even as two conferences closed their tournament doors to fans and one canceled its tournaments altogether.

In a statement on its website, the NCAA put off making a decision Tuesday, even as the Ivy League canceled its conference tournaments and the Big West and the Mid-American Conference closed their tournaments to fans. The NCAA, whose tournaments are scheduled to begin next week, said:

The NCAA continues to assess how COVID-19 impacts the conduct of our tournaments and events. We are consulting with public health officials and our COVID-19 advisory panel, who are leading experts in epidemiology and public health, and will make decisions in the coming days.

UPDATE, March 11: The NCAA now says its tourney games will be played without fans.

The Big West, whose tournaments will be played in Southern California, had a different take:

“The Big West Board of Directors, comprised of the chief executive officers of the nine member universities, strongly feel that this is a prudent way to help slow the spread of the COVID-19 virus while being sensitive to our student-athletes who have pointed towards playing in the tournament all season,” said Big West Commissioner Dennis Farrell in a statement on the conference’s website.

The Ivy League, meanwhile, canceled its year-end tournaments completely, naming the Yale men’s team and the Princeton women’s team, the leagues’ regular-season champions, as its NCAA tournament representatives.

‘Best of Breed’ wireless drives Chase Center experience

An under-seat Wi-Fi AP enclosure at Chase Center, foreground, with a DAS enclosure visible to the left. Credit all photos (except where otherwise noted): Paul Kapustka, MSR (click on any picture for a larger image)

As stunning as Chase Center is visually, what you can’t see is equally powerful in adding to the fan experience. Namely, the wireless networks, and the gear that supports the connectivity.

Inside the shiny new home of the NBA’s Golden State Warriors, which sits on the edge of the San Francisco Bay, is a cellular DAS deployment from Verizon using Corning gear that may be the new forward-thinking model for cellular infrastructure for large public venues like stadiums and arenas. The 18,000-seat arena also has a Wi-Fi network using gear from Aruba, a Hewlett Packard Enterprise company, which supports the emerging Wi-Fi 6 standard for communications inside the main seating bowl.

But if you’re attending a Warriors game, or one of the many concerts scheduled at Chase Center, you may not ever see the equipment that brings the world-class connectivity to the fans. Both the DAS and the Wi-Fi networks utilize an under-seat antenna deployment method, just part of an aesthetic plan that does its best to minimize the visual impact of antennas and other wireless gear. Even deeper into the building is all the optical fiber supporting the networks, with capacity for future needs already in place.

During a mid-October 2019 visit before all the networks were fully tuned, Mobile Sports Report still got strong test results from both Wi-Fi and DAS networks in most areas in and around the arena, clear confirmation that the Warriors’ goal of having excellent wireless connectivity at their new home was right on track. And with the Corning ONE system in behind a DAS design built from the ground up with future needs in mind, as well as the expected capacity gains coming from Wi-Fi 6, the Warriors and their partners are confident they’ve built a wireless system worthy of their world-class venue goals.

“We feel extremely proud” of the venue’s wireless systems, said Brian Fulmer, director of information technology for the Golden State Warriors. Though the inevitable construction delays led to some late nights heading up to the arena’s Sept. 6, 2019 public debut, according to Fulmer all wireless systems were fully online for the opening Metallica concert, where the arena saw 2.58 terabytes of data used on the Wi-Fi network with another 2.69 TB used at another Metallica show a couple days later.

“It was a race to the finish line but we did it, and the performance speaks for itself,” said Fulmer.

Searching for ‘Best in Breed’

Editor’s note: This profile is from our latest STADIUM TECH REPORT, which is available to read instantly online or as a free PDF download! Inside the issue are profiles of the new Wi-Fi deployment at the University of Oklahoma, as well as profiles of wireless deployments at Fiserv Forum and the University of Florida! Start reading the issue now online or download a free copy!

If there was ever a chance to build the best-ever new arena, Chase Center was probably a once-in-a-lifetime opportunity. When you combine the championship run of the team on the court with a devoted fan base centered in one of the hottest economic markets ever, you have the liberty to search for quality instead of bargains on every level.

A Wi-Fi AP hovers over a concourse gathering area.

(Case in point: The Warriors were able to sell out of their new court-level luxury suites, which have rooms just under the stands that include private wine lockers and can cost up to $2 million per year. Clearly, this is a model that may not work in places that aren’t Silicon Valley.)

For the privately financed $1.4 billion building, the Warriors turned to consulting firm Accenture to help determine the “best in breed” technology partners, especially on the wireless front. Several Warriors executives interviewed for this story did all agree on one main point: The team was not trying to install any technology to win imaginary awards for being the best or fastest building out there. Instead, it was all about how technology, especially wireless, could help bring about a world-class experience during every visit.

“Nobody shows up [at an arena] just looking for fast wireless speeds,” said Mike Kitts, the Warriors’ senior vice president for partnerships. “They want to interact. We wanted to create unforgettable experiences in an engaging environment. With the end in mind of a world-class experience, we knew great technology would absolutely play a role.”

Like a team drafting top players, the Warriors ended up choosing Verizon to lead the distributed antenna system (DAS) for cellular wireless, and Aruba for Wi-Fi. To build its neutral-host system, Verizon chose Corning and the Corning ONE platform, with an installation led by Communication Technology Services (CTS).

“We certainly leveraged the expertise of Verizon, as well as AT&T (which is also on the DAS as a client),” said Fulmer. “They’ve done this countless times, and they have the lessons learned of painful experiences.”

Building a DAS that can handle growth

Anyone in the stadium business in Northern California doesn’t have to look too far or remember too long ago to recall one such example of the pain that the nonstop growth in cellular demand can cause. After the San Francisco 49ers’ brand-new home, Levi’s Stadium, opened in 2014, the also brand-new DAS had to be upgraded the very next season to ensure it had enough capacity for the upcoming Super Bowl 50. Verizon, which basically invented under-seat DAS antennas for that deployment, said it had a goal at Chase Center to build a DAS that didn’t need upgrading for at least a few years.

A Wi-Fi AP painted to blend into the outside facade.

Terry Vance, senior manager for Verizon’s Pacific market network performance group, said “the plan from day 1 was to build a DAS with capacity for today and tomorrow. We needed to build this DAS so that for the next 3 to 4 years, we won’t have to touch it.”

Verizon also had to build the DAS in a way that complied with the Warriors’ stringent requirements for clear sight lines, especially in the main bowl seating area. According to the Warriors’ Fulmer, the team “looked at handrail [enclosure] designs,” but rejected them in favor of an under-seat approach. Though more costly in both equipment and construction, the under-seat approach was Verizon’s favored method as well to get more density in the arena.

What Verizon ended up with was a design that currently uses 71 active sectors, with 42 of those in the seating bowl. According to Vance, all the sectors in the bowl area can basically be split into two parts if needed, for a total of 84 potential bowl sectors. Currently, Vance said there are 598 under-seat DAS antennas in use.

According to Vance the Corning ONE system’s extensive use of optical fiber makes it easier to add capacity to the system as needed.

“The fiber to the edge [in the Corning system] is especially useful as you go to 5G,” Vance said. Though it’s not part of the shared DAS system, Verizon also has full 5G bowl coverage at Chase Center, one of the first arena deployments in California. Verizon also is using a couple of MatSing ball antennas, mounted in the rafters to provide cellular coverage to the floor area for concerts and other non-basketball events.

Right now AT&T is the only other carrier on the DAS, with participation from T-Mobile and/or Sprint pending depending upon the outcome of those two companies’ potential merger.

A Verizon 5G speedtest. Credit: Verizon

Jessica Koch, sports and entertainment director of business development for Corning optical communications, gave praise to integrator CTS for its deployment know-how, which she said was “critical to the success of this project.” Corning, Koch said, knows that for fans in large venues like Chase Center, “reliable connectivity without restriction – all the time, at full speed, on any device, from anywhere – has become the expectation in our connected world.”

For Warriors president and COO Rick Welts, the best wireless system is one fans don’t see or worry about, but just use without concern.

“The best thing is if the phone just works, and I don’t have to think about it,” said Welts, who led a stadium tour during MSR’s October visit.

Though Verizon said the system went through some necessary optimization during the hectic early events schedule at Chase Center, Verizon engineers in December were getting DAS speed tests in excess of 100 Mbps for both download links in most locations, according to Philip French, vice president of network engineering for Verizon. Download speeds for 5G connections, he said, are breaking the 1 Gbps mark.

“This DAS is unique since it was the first one we’ve built with 5G in mind from the ground up,” French said. “It’s a very robust design, and for us this is the design of the future.”

Leading the way with Wi-Fi 6

Like several other stadiums that were being finished this past summer, Chase Center was able to take advantage of the release of Wi-Fi equipment that supports the emerging Wi-Fi 6 standard. Though all the new capabilities won’t be fully realized until most end-user devices also support the new version of Wi-Fi, having support for the technology inside the arena was key for the Warriors’ plans.

“You can never really be ‘future proofed’ but we were extremely fortunate with the timing [of Wi-Fi 6 gear arriving],” said the Warriors’ Fulmer. “We were right in the sweet spot for an initial deployment.”

Wi-Fi and DAS gear on the catwalk.

According to Aruba, Chase Center has approximately 250 Aruba 500 Series APs (which support Wi-Fi 6) deployed in the main seating bowl, mostly in under-seat enclosures. Overall, there are approximately 852 total APs used in the full Chase Center network, which includes coverage inside the building as well as in the connected outdoor plaza areas.

During our October visit, MSR got Wi-Fi speedtests of 27.3 Mbps on the download side and 18.2 Mbps on the upload side while standing outside the east entry doors near the big mirror balls that are selfie central for fans visiting the new arena. Inside the doors, our speedtest in the lobby got a mark of 55.8 Mbps / 68.6 Mbps.

On one upper concourse area, near several concession stands outside portal 57, we got a speedtest of 10.5 Mbps / 11.2 Mbps. In the seats in upper section 220 just before tipoff we got a mark of 46.0 Mbps / 28.0 Mbps, and in a lower-bowl concourse area outside portal 9 we got a test mark of 53.7 Mbps / 71.5 Mbps.

According to Aruba, several events other than the Metallica concerts have passed the 2 TB Wi-Fi data mark so far, with several events seeing more than 8,000 unique clients connected and marks of 6,000+ concurrent connected devices and 2.6 Gbps of throughput.

The Warriors’ Fulmer praised not just the Wi-Fi gear but the full “end to end network solutions” available from Aruba as well as from parent Hewlett Packard Enterprise, which is a founding partner at Chase Center.

“We’re still only three months in, and there’s a lot more that we want to do,” Fulmer said. “It was not a small undertaking. But I think we can let the technology speak for itself.”

Fiserv Forum’s wireless networks ready for the Democratic Convention

Milwaukee’s Fiserv Forum, home of the NBA’s Milwaukee Bucks and also the locale for this summer’s Democratic Convention. Credit all photos: Paul Kapustka, MSR (click on any picture for a larger image)

With one of the most demanding arena-sized events headed its way this upcoming summer, the wireless networks at Milwaukee’s Fiserv Forum appear to be more than ready to handle any audience demand for mobile connectivity.

With a full-featured distributed antenna system (DAS) deployed and operated by ExteNet Systems using gear from JMA Wireless, as well as a Wi-Fi network using Cisco gear, Fiserv Forum shows both the expertise of wireless providers who have a long history of knowing what works, as well as the foresight to add new techniques and technologies to combine high performance with the quality aesthetics that are the hallmark of the new home of the NBA’s Milwaukee Bucks.

And while a Mobile Sports Report visit this past fall for a Bucks game found all the wireless elements in top working order, the big event for the venue’s second year of operation will be the Democratic National Convention in July 2020. While the four-day nomination gathering is a test for any locale, Fiserv Forum’s forethought on how to prepare for numerous types of events in and around its uniquely designed structure has it well prepared to handle whatever wireless needs the convention will require.

It all starts with the DAS

Editor’s note: This profile is from our latest STADIUM TECH REPORT, which is available to read instantly online or as a free PDF download! Inside the issue are profiles of the new Wi-Fi deployment at the University of Oklahoma, as well as profiles of wireless deployments at Chase Center and the University of Florida! Start reading the issue now online or download a free copy!

Even in these days of predictions of the death of DAS, Fiserv Forum is proof that for high-profile venues, carriers will still participate in a quality deployment. And while many venues have just two or three cellular providers on their DAS, according to ExteNet, the Fiserv Forum DAS has five major carriers participating — AT&T, Verizon, T-Mobile, Sprint and U.S. Cellular.

Wi-Fi AP on an outdoor plaza light pole

Unlike some new arenas, where wireless is an afterthought to construction, ExteNet was involved early on, according to Manish Matta, vice president of marketing at Extenet.

“Getting in sooner rather than later is always better,” said Matta, who said ExteNet was well involved in the overall construction plans, ensuring that there were no delays associated with wireless deployments holding up construction of other parts of the building.

During a pregame tour in October with a team from ExteNet as well as with Robert Cordova, chief technology and strategy officer for the Bucks, Mobile Sports Report got an up-close look at some of the inside parts of the DAS network design, including the headend room and multiple antenna installations that were hard to find given their well-designed placements and camouflaging.

In addition to regular enclosures that were painted or otherwise placed in areas out of the main sight lines, ExteNet and JMA also utilized some of the newer circular flat-panel antenna enclosures that fit flush to ceilings, minimizing the exposure.

The 215 DAS antennas are powered by 40 remote units. According to JMA, the remotes are connected to the backbone with optical fiber, and use digital power to bring power to elements up to a mile away. With 16 sectors in the bowl design, the DAS is able to segment coverage to all parts of the arena, including the bowl as well as concourses and other in-house areas.

DAS antenna in a concourse location

ExteNet, which owns and operates the DAS as a neutral host, also installed 10 extra MatSing ball antennas in the rafters for additional top-down coverage. Though only AT&T is using the MatSings right now, ExteNet said they are integrated into the DAS design if other carriers should wish to utilize them in the future.

During a short walk-around before the Bucks game started, MSR got a DAS speedtest of 85.8 Mbps on the download and 14.9 Mbps on the upload, even though our older iPhone (on the Verizon network) doesn’t support all the latest DAS capabilities. Near the start of the game, as the pregame introductions were at their peak, we got a DAS mark of 18.0 Mbps / 15.7 Mbps in the middle of an upper-deck seating area (Section 227) and then a little bit after the game started, we got a mark of 21.3 Mbps / 12.5 Mbps near a bar area on the upper-level concourse.

Wi-Fi inside and out

On the Wi-Fi side of things, a visitor to Fiserv Forum can connect to the network even before coming in the doors, as part of the 623-AP Cisco installation includes Wi-Fi APs mounted on light poles in the “Deer District,” the plaza area on the stadium’s east side that connects to an outdoor beer garden and several bars and restaurants that were all part of the planned environment built in sync with the arena’s opening.

Before we went inside, we got a Wi-Fi speedtest of 40.5 Mbps / 40.2 Mbps in the middle of the Deer District plaza, which was hosting a pop-up haunted house attraction sponsored by Jack Daniels.

Inside the building, we again needed some guidance from the Bucks’ Cordova to locate some of the Wi-Fi APs, which are inside triangular enclosures that are either painted to match wall surfaces, or utilized as high-visibility section number signs, hiding the gear in plain sight.

Wi-Fi AP blended in to the wall covering

In the seating bowl, Fiserv Forum again shows its commitment to aesthetics with the smallest handrail enclosures we’ve ever seen, a discreet hand-sized enclosure that tucks the antenna components neatly into the top part of a railing, with the AP electronics hidden below the seating areas. Designed by integrator Johnson Controls and its ecosystem partners, Abaxent and AccelTex, the 28 special enclosures are also designed to be easy to detatch and re-attach (with something Johnson Controls calls a simple two-click “dart connector”) which facilitates keeping the network working when the lower-bowl seating areas need to be reconfigured for different events.

Sitting in a courtside seat near one of the handrail enclosures about 20 minutes before tipoff, we got a Wi-Fi speedtest mark of 15.8 Mbps / 33.2 Mbps. On the main concourse just after the game’s start we got a Wi-Fi mark of 28.6 Mbps / 60.4 Mbps, and later on at that same upper-concourse bar we got a mark of 39.9 Mbps / 61.1 Mbps.

Later on during the second quarter of the game, we watched another fan in our lower-bowl seating area spend most of the period keeping one eye on Monday Night Football streaming on his phone. “The Wi-Fi is really good here,” he noted.

Looking ahead to CBRS and 5G

As ExteNet and JMA prepare for the onslaught of the convention’s needs, in many areas the Bucks are already looking farther ahead, to future communications improvements including 5G millimeter wave deployments, and a possible introduction of CBRS services. Cordova, who is an advocate of the capabilities of private LTE networks over the CBRS spectrum, said the flexibility of provisioning services in a CBRS environment could be extremely useful for temporary needs, like during last year’s NBA playoffs when the NBA on TNT crew set up a temporary stage out in the plaza.

While the Bucks have already prepared for connectivity of all sorts out on the plaza space – from the top-level outside Panorama deck at Fiserv Forum that lets fans look out over the city, Cordova pointed out several metal boxes in the plaza that have home-run fiber connections for broadcast TV as well as remote power – there’s going to be all sorts of temporary connectivity needs when the convention media tents set up in the empty lot next door where the previous stadium, the Bradley Center, used to stand.

The fact that the Bucks and ExteNet were already well involved with planning for a July event in October the year before is just another sign of a networking operation that is well positioned now and already thinking about what the next necessary steps are.

Robert Cordova, chief technology and strategy officer for the Bucks, in the headend room

MatSing ball antennas point down from the rafters

The Daktronics centerhung video board

Warriors go ‘biggest’ with Chase Center digital displays

The exterior of Chase Center, with its humongous video board. Credit: Brian Nitenson, MSR (click on any picture for a larger image)

With a once-in-a-lifetime chance to build the best basketball arena around, the Golden State Warriors went all in on digital displays at Chase Center, installing the NBA’s largest video board while putting in more pixels overall than any other arena in the league.

The the star of the show is the centerhung video board, a mammoth 9,699-square-foot display from Samsung’s Prismview with 15 separate boards, including ones underneath so the courtside fans don’t have to crane their necks too far upward. While the so-called “chandelier” dominates the view inside the Warriors’ new home, one hint that the Warriors are getting display restraint right is the fact that the board can be completely hidden if so desired, sucked up into a hiding hole in the ceiling. The hide-the-scoreboard trick seems to be proof that the Warriors care enough about the venue experience if it means they have to stow away their favorite toy every now and then.

In a mid-October 2019 visit to Chase Center, Mobile Sports Report can tell you that there is no missing the video displays inside the new $1.4 billion arena, which opened in September 2019 in San Francisco, just south of the San Francisco Giants’ Oracle Park alongside the San Francisco Bay. With 64 different video boards in total, which according to Samsung includes 53.6 million individual pixels – as well as another 1,100 Samsung LCD TV screens – Chase Center is as digitally visual as can be, with (according to the Warriors) 40 percent more display screen area than any other comparable-size venue.

The most pixels inside

Editor’s note: This profile is from our recent Venue Display Report, which you can view in its entirety online, with embedded videos and much better photography! You can also read about Chase Center’s wireless networking in our recent Stadium Tech Report, also available for instant online reading! When it comes to technology at Chase Center, there is no better in-depth resource than Mobile Sports Report!

The impressive Chase Center centerhung video board from Samsung’s Prismview. Credit all following photos: Paul Kapustka, MSR

The display deployment actually starts outside Chase Center, where at the western entry there sits a 74-foot by 42-foot screen that welcomes fans to the arena. The outdoor video board, according to the Warriors the only live video screen in the city, faces an interesting bit of architecture, a stand of steps that will serve as a de facto outdoor gathering space, a feature many stadiums are incorporating lately. Just inside that entryway sits another visual treat, a wide high-definition (1.5mm pitch) video board that provides instant connection to whatever event is taking place, whether it be a Warriors game or a concert.

Inside the main bowl, the centerhung video board dominates all views, with its incredibly crisp (6.7mm pixel pitch) main screens. While all the numbers can be staggering, according to Warriors president and COO Rick Welts, the team didn’t install the biggest and brightest displays simply to win some kind of imaginary tech title.

Instead, he claims, it’s all about creating the best possible fan experience for a following that represents a unique confluence of events, namely the economic success of Silicon Valley and the recent run of NBA championships by the Warriors.

Keeping the focus on the game, or the event

“There’s no doubt we are in an arms race (in regards to stadium technology) but we didn’t want to let that drive us,” said Welts, who was our guide for a media tour of Chase Center in October. But it’s also worthwhile to note that there are probably less than a handful of other professional or college teams who could currently match the Warriors’ unique combination of a rabid fan base with immense amounts of disposable income.

In a day and age when most new venues are built with at least some kind of public tax money, the Warriors’ new $1.4 billion home was entirely privately financed, helped along by things like the new courtside premium suites, which come with their own wine locker and wine butler, and cost around $2 million per year, according to Welts.

Upper-deck seating has an extra LED board to provide more stats

“It’s just what you can do when you combine the hottest economic model in the world [in Silicon Valley] with an amazing team,” said Welts, who noted that the courtside suites all sold out. “I would not recommend this format for most teams.”

But even with more blinking lights than any other facility, the Warriors seem very conscious about not making the venue seem like the Las Vegas strip, or New York’s Times Square. Instead, the team wants to make sure that all its digital-board messaging contributes to the moment, whether that moment is a Warriors’ game or a concert or some other type of show.

“The trick is to strike a balance, between commercial content and Warriors content,” said Mike Kitts, the Warriors’ senior vice president for partnerships. According to Kitts, the Warriors are working with sponsor partners to create digital messages that are at least what he calls “Warrior-esque” – such as combining some kind of basketball theme to advertising messages.

“You want something that feels authentic to the moment,” Kitts said.

Feeding the content beast with things fans want

When the San Francisco Giants installed a new huge video board at Oracle Park this past season, the Giants’ team had an interesting problem in deciding what kind of information to include on all the new space.

Similarly, the Warriors’ expansive digital canvas gives the team the ability to indulge the geekiest of hoops junkies with incredibly specific information – while also trying not to overwhelm the average fan.

“What we want to do is provide all the things that fans say, ‘I want.’ “ Kitts said. At a preseason game against the Los Angeles Lakers the Chase Center screens not only provided the regular kind of statistical information (shots made and missed) for players on the court, they also had some changing screens that could do tricks like show exactly where on the court a player just made a shot from – and what that player’s “heat check” stats were for all shots taken so far that game.

Can you see me? The centerhung video board can disappear into the rafters as needed

“We are continually programming [the displays],” said Paul Hawkins, the executive producer of the Warriors’ in-house content team, called Warriors Studio. “It’s a huge challenge for us as content creators to make this come to life.”

To that end, the Warriors have assembled what is probably also the largest team of content creators and programmers. With 23 full-time employees and another 15 part-time contributors (“and that doesn’t count the freelancers”), the Warriors think they may have the NBA’s biggest in-house content creation team, though they say the Miami Heat may have just as many.

If that seems like an excessive number, remember the stats from the start of the story – with 64 different LED boards, the math to make a single sponsor’s message fit all the different screen dimensions for an arena-wide “moment of exclusivity” is a much different challenge at Chase Center than at other arenas.

And even while back in October the content team admitted it was still “not perfect yet” at dialing in its on-screen workflows, from attending both a Phil Collins concert and the Warriors game on back-to-back nights, MSR can attest that the ability to change looks and feels based on what’s on (or not on) the digital displays can significantly improve the attendee experience – including not seeing the huge centerhung display at all when we sat and listened to Phil Collins and his band playing all the hits from the musician’s vast historical library.

From our limited exposure, we still think the Golden State Warriors did what they wanted to at Chase Center when it comes to digital displays: They used the biggest and best technology, but did it in a way where the technology isn’t the star – but the experience it allows is.

Displays in the luxury suites can be programmed to a point-of-view camera from the owners’ seats


All the display stats, courtesy of Samsung’s own screen

The high-definition lobby display

Concessions menus offer live action, advertisements and menu prices

Sometimes, a non-digital display works just as well